Business Development & Product Marketing Lead

Tel Aviv, Israel

About The Position

About The Position

CYMOTIVE Technologies is looking for a Business Development & Product Marketing Lead to be part of the CarAlert Project team. CarAlert is a unique, innovative, and global solution for proactive and continuous vulnerability management and assessment for car manufacturers.

As Business Development & Product Marketing lead, you will be part of the team that takes the CarAlert product vision into reality. Your main focus areas will be building and making the go-to-market plan for CarAlert.

Responsibilities

You will:

·      Own and define the CarAlert product marketing roadmap and go-to-market strategy.

·      Generate new business opportunities for CarAlert by contacting potential clients and partners.

·      Conduct Vulnerability Management solutions market research, surveys, and interviews to understand market trends, including the competitive landscape to advise in the product, sales, and marketing strategy.

·      Partner with our product and engineering teams to develop, implement, and execute a world-class product go-to-market and launch strategy.

·      Maximize the business potential of existing/new customers.

·      Attend conferences, customer meetings, and industry events.

·      Be the main focal point for all marketing content aspects, building marketing collateral to enable and ensure smooth adoption of new products into the market.

Requirements

You must have:

·      Familiarity with potential customers of the automotive market (OEMs) - Or - Cloud Software Market - and experience with sales processes of global companies

·      Hands-on experience as a Product Marketing / Business Development / Marketing Manager role for B2B.

·      Experience with product launches, propositions, content, and collateral for customers.

·      Excellent visual communications skills – the ability to take a technical concept and explain it clearly in just one image.

·      High motivation, with a positive outlook and a can-do attitude (be the person you would want to work with).

·      Organizational and project management experience.

 

Advantage

·      A Bachelor's degree in Marketing, Business, and/or Communications

·      Experience within the Cyber Security field.

·      Worked with Automotive OEMs.

·      Native or Fluent German speaker.